Marketing our band

Kerrang would be a very effective way of publicising an upcoming band that has just released a video, in the rock genre and similar genres within it. Kerrang allows bands to offer exclusivity to fans and viewers of the website. On the homepage you see a banner advertising Attack! Attack!'s new video which will draw users in that could potentially lead them to liking the band, thus leading to increased views of the video, interest of the band, and sales of the bands songs.

This would be good for The Croft to take advantage of as an upcoming rock band using the internet to target its demographic, because the internet is a huge pool of potential consumers that are eager to listen to new music and broaden their music tastes.