Research on how to make a Music Video

Here are some basic guidelines on how to make a music video which we can use potentially. Number 3 and 4 seem especially important.

1

Choose the song. This should be the strongest song on a release, especially if its a first video. However, you could opt to do the second strongest song to test and monitor the response. This way you can learn from any mistakes made on the first video and come out stronger in the next.

2

Calculate the budget. Since music videos are part of marketing a product to be sold, which is the song or a full-length release, it's a good idea to make the video with this in mind. This will often determine what can and cannot be done. The cheapest video to make is the straight performance video.

3

Determine the concept of the video. In high-budget videos, a director is hired to come up with a general concept of the video based on the song. If you're shooting your own video, you most often have an idea of what you want to portray and have a better idea of what the song is saying. Write this out in as much detail as possible noting locations, camera angles and effects.

4

Shoot the video. Plan on a whole day for the shooting of the video because you'll want to have three or four different versions.

5

Edit the video. Import the video using video editing software like Final Cut Pro, Nuendo, or Avid. According to whatever concept was decided, piece together the video.

6

Synchronize the audio. The audio that's recorded through the camera microphone won't be the audio used in the video. Import the studio recording of the song into the video editor, making sure the timing is correct.